Many of the StartupNation Home-Based 100 submissions revealed that business owners are bucking the current economic downturn and finding business success in these tight times. Historically some of today’s most well known businesses started in a downturn, including Microsoft and General Electric.
“The 2008 ranking shows that the home-based business is more relevant than ever. The current recession has spurred a new wave of home based businesses as a response to loss of jobs, the need for supplemental income and the sheer passion for blazing your own trail and running your own show,” said Rich Sloan, co-founder of StartupNation.com, one of the leading small business networking and advice websites. “Home based businesses are the biggest block of all businesses in existence and we expect numbers to grow ever greater as extra bedrooms, kitchen tables, basements and garages become host to the innovative thinking and pursuit of success by millions of Americans.”
"We are very honored and excited to be recognized for our efforts to bring an innovative product to market that will help make breastfeeding easier for new moms," states Lois Whittaker, owner of the Cushie Pushie Company.
The StartupNation Home-Based 100 highlights 10 top-ten lists making it not just your ordinary business ranking. From the wackiest, to the most innovative, to the best financial performers – this unique and diverse list highlights the home-based businesses that usually go unrecognized, but still play a vital role in the economy today. The ten categories for 2008 include:
· Best Financial Performers
· Most Innovative
· Boomers Back in Business
· Greenest
· Yummiest
· Wackiest
· Grungiest
· Recession Busters
· Most Slacker-Friendly
· Most Glamorous
In addition to StartupNation staff, judges for this year’s Home Based 100 ranking included Adam Lowry, co-founder of Method Products, Howard Behar, former President of Starbucks North America, John Jantsch, founder of Duct Tape Marketing, and Mel Robbins, host of Make It Happen radio show.
The full results of the Home-Based 100 ranking are available on StartupNation’s website at http://www.startupnation.com/homebased100.
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About StartupNation
StartupNation (www.startupnation.com) provides over 175,000 pages of business advice and networking for entrepreneurs and serves millions of entrepreneurs annually.. . StartupNation is a free service founded by entrepreneurs for entrepreneurs with the intention of providing a one-stop shop for entrepreneurial success, including blogs from a host of experts, podcasts, webcasts, eBooks, award-winning step-by-step advice, and more. .
About the Startupnation’s Founders – The Sloan Brothers
StartupNation co-founders and “chief startupologists,” Rich and Jeff Sloan, are two of the country’s leading small business experts and ran their business from home for eight years. The Sloan brothers speak frequently at entrepreneurial forums and act as sources for top media venues nationwide. They are authors of StartupNation: Open for Business, published by Doubleday, and provide their insight online at www.startupnation.com. The Sloan brothers are regularly quoted and featured in media such as The New York Times, Wall Street Journal, Fortune Small Business, Entrepreneur Magazine, CNN, CNBC, MSNBC, FOX News and many others.
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Kathleen Gratehouse, Borders + Gratehouse (415) 963-4174, kathleen (at) bordersgratehouse.com
Thursday, February 26, 2009
Cushie Pushie Company Wins Honorable Mention in StartUp Nation Home-based 100 Competition
Monday, October 20, 2008
Vote in Support of a Mother Who Helps Support Mothers: Local Mompreneur Runs for 2008 Startup Nation Home-Based Top 100
Lois Whittaker is one mother who realizes how important it is for mothers to help support each other. To this effort, she has invented the Cushie Pushie Breast Support Pillow for Nursing Moms. The breastfeeding pillow was designed to help support a woman’s breast for easier breastfeeding. Now, Lois is looking for other mothers to help support her as she runs to be named one of the 2008 Startup Nation Home-Based Top 100 Businesses.
The Cushie Pushie Company and the Cushie Pushie Breast Support Pillow have been nominated in the Most Innovative and Wackiest Categories.
The second annual StartupNation Home-Based 100 Contest is a ranking of outstanding home-based businesses and the people behind them. Sponsored by Microsoft Office Live and FedEx Office, thousands of entries have been received for this year’s ranking. Now it is time to vote for the favorites to influence the judges’ decisions on who will be selected as the 100 winners. Throughout October, people can vote each day for their favorites. The ranking results will be published in mid-November.
It is estimated that approximately 74.2% of mothers breastfeed their babies at birth. However, these number drops significantly to 43.1% at 3 months and only 21.4% at 6 months (the pediatrician recommended breastfeeding period). More than 4.3 million babies were born this year, and the easier breastfeeding is the more likely a mother is to continue for a longer period of time. The Cushie Pushie Company feels that by helping make breastfeeding less challenging for new mothers and support them in their effort, they can help be part of the solution to raise these percentages, and ultimately assist in meeting the Healthy People 2010 Objectives for Breastfeeding Duration And Exclusivity, a description of the nation’s health priorities. (Source: Vital Statistics of the United States, 2008)
About StartupNation
Founded by Jeff and Rich Sloan, StartupNation (www.startupnation.com) provides entrepreneurial advice via a nationally-syndicated radio program and through online content for entrepreneurs who want to start a business.
About Cushie Pushie Company
The Cushie Pushie Company is headquartered in Lawrenceville, NJ. A working mother of two, Lois Whittaker is the owner of the company and inventor of the Cushie PushieTM. With a goal to make breastfeeding easier for new as well as experience moms, the Cushie Pushie Company aims to provide a quality product at a reasonable cost. Lois also blogs about products, giveaways, and articles for moms and babies at Goodies for Mom.
For more information, visit www.cushiepushie.com.
For additional press information, visit www.cushiepushie.com/press.htm.
Tuesday, October 14, 2008
Cushie Pushie Company Helps in the Fight against Breast Cancer
Race for a Cure and Susan G. Komen for the Cure Organization
For Immediate Release
Lawrenceville, NJ (October 6, 2008) – The Cushie Pushie Company is helping the fight against breast cancer this month with the introduction of its Pink Ribbon Cushie PushieTM Breast Support Pillow. The Pink Ribbon Cushie Pushie is not only helping raise awareness for this important cause, but during the month of October, 20 percent of all sales of the Pink Ribbon pillow will be donated to the Koman Race for a Cure.
The Komen Race for the Cure is celebrating its 25th anniversary this year. It is the largest series of 5K runs/fitness walks in the world. The event benefits the Susan G. Komen for the Cure (http://www.komen.org/) organization whose mission is to fight to cure breast cancer at every stage. To date, they have invested $1 billion in research, education, and health services.
In 2008, it is estimated that 182,460 new cases of breast cancer will be diagnosed among women in the United States, and approximately 40,480 women will die from breast cancer. It is also not exclusively a feminine disease. Approximately 1,990 men will be diagnosed and 450 men will die of breast cancer during 2008. (Source: American Cancer Society Cancer Facts & Figures 2008)
The donation will be made in honor of Diane Oberkrom, who was recently diagnosed with breast cancer and is currently receiving treatment. Mrs. Oberkrom is the mother of Kathie Eberle. Kathie is a dear friend of Lois Whittaker, owner and inventor of the Cushie Pushie Breast Support Pillow.
“Kathie is always doing for others, and this is our chance to honor someone very special to her,” states Lois. “Too many people we’ve know have been touched by some form of cancer either personally or through a family member, and the Cushie Pushie Company wants to help in the fight to find a cure.”
What is a Cushie Pushie Breast Support Pillow?
The cushiony pillow pushes the breast upward in order to allow easy latching on by the nursing child, while maintaining correct breast positioning throughout the feeding. By keeping the breast pushed up, it also frees one hand from continually supporting the breast while nursing. It allows one-handed breastfeeding for busy moms who are continually multi-tasking, even while nursing. This product is particular helpful for larger breasted moms or moms whose breast lack the elasticity they once had, and can also be used when pumping.
About Cushie Pushie Company
The Cushie Pushie Company is headquartered in Lawrenceville, NJ. A working mother of two, Lois Whittaker is the owner of the company and inventor of the Cushie PushieTM. With a goal to make breastfeeding easier for new as well as experience moms, the Cushie Pushie Company aims to provide a quality product at a reasonable cost.
For more information, visit http://www.cushiepushie.com/.
For additional press information, visit www.cushiepushie.com/press.htm.
Monday, February 11, 2008
Press Release: Cushie Pushie Company Gives Away Cushie Pushie Breast Support Pillow in Giant Blog Giveaway
The Cushie Pushie Company participated in a huge blog giveaway hosted by Bloggy Giveaways as part of the Bloggy Giveaways Carnival. The company gave away a Cushie Pushie Breast Support Pillow for Nursing Moms during the week long event on its sister site, Goodies for Mom. The winner of the Cushie Pushie Breast Support Pillow was Laura Williams of Laura Williams Musings.
The Bloggy Giveaways Carnival ran the week of January 28, 2008 and brought together more than 890 bloggers from across the United States. Each blog hosted its own giveaway with a link to the site hosting the list of participating blogs. Prizes ranged from gift cards to homemade items to books to baby products. The majority of the blogs that participated were created by moms with family themes.
About the Cushie Pushie Breast Support Pillow
The soft pillow pushes the breast upward in order to allow easy latching on by the nursing child, while maintaining correct breast positioning throughout the feeding. By keeping the breast pushed up, it also frees one hand from continually supporting the breast while nursing. It allows one-handed breastfeeding for busy moms who are continually multi-tasking, even while nursing. This product is particular helpful for larger breasted moms or moms whose breast lack the elasticity they once had.
About Goodies for Mom
A division of the Cushie Pushie Company, Goodies for Mom is a site providing product reviews and news, articles, and contest/giveaway information on the baby industry for moms. For more information, visit http://www.goodiesformom.com.
About Cushie Pushie Company
The Cushie Pushie Company is headquartered in Lawrenceville, NJ. A working mother of two, Lois Whittaker is the owner of the company and inventor of the Cushie PushieTM. With a goal to make breastfeeding easier for new as well as experience moms, the Cushie Pushie Company aims to provide a quality product at a reasonable cost.
For more information, visit http://www.cushiepushie.com.
For additional press information, visit http://www.cushiepushie.com/press.htm.
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Sunday, January 6, 2008
Short Takes Mentions Cushie Pushie Breast Support Pillow
The Cushie Pushie got a very nice mention in the Short Takes Blog produced by the Nielson Company. Check it out at http://shorttakesblog.brandweek.com/2008/01/find-a-need-and.html
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